I was doing well with my insurance business, but wanted to take it to the next level, and knew that organization and automation were key. IDA gave me both. The program has help me in ways I did not realize could be done in our business. The automated emails, calendar, call back features, and instant downloading of all my internet lead sources directly into IDA save me hours each week, and I have seen a nice increase in my business I write each week. IDA is a must have for an agent, and an invaluable tool to high volume agents.